SERENA LIM

Serena works with our clients to integrate technology into the different aspects of legal practices. She has played a pioneering role in helping law firms make sense of technology and in transforming the practice of law through technology and practice management methods. As founder and CEO of Bizibody, Serena has grown the company from a startup dotcom to where it is today. Prior to joining Bizibody, Serena was the managing partner of Khattar Wong & Partner's Hong Kong Office, and specialized in corporate and real estate law.

Serena's insights into the backrooms of many law firms, her daily dealings with people in the industry and her fascination with technology and business trends, gives her a bird's eye view of what law firms need and the impact of the information revolution on legal practice. Serena is a regular contributor to the Law Society Law Gazette publication. She has also contributed substantially to the design and delivery of practice management courses run by the Temasek Business School and the Law Society of Singapore.

Serena is a member of the Advisory Board to the Subordinate Court's iCourtLab, as well as a member of the Small Law Firm and IT Sub-Committees of the Law Society of Singapore.

Her passions outside work include yoga, weekend runs in the park and experiments in the kitchen with whatever's left in the fridge.